DOPDistrict of Power

District 1

The Elm Tree District

One root. Every branch built to last.

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What District 1 does

Elm Tree Inc. is a Houston holding company founded by King E'LaMae. It runs like a tree: one root, with each company growing out of it as its own branch, sharing the same standards for quality, customer service and reputation.

Today the branches that bear fruit are ELM Tree Marketing, ELM Tree Web Design and an AI systems arm. Together they take a business from idea to registered, branded, found online and growing, in one place.

The long game is a multi-division company in the mold of Procter & Gamble and Berkshire Hathaway, built era by era. The Elm Tree District is where DOP's audience watches that build happen in real time.

Focus
Elm Tree Inc.: marketing, web design, AI systems and the companies still to come
Status
Era I: operating, with ELM Tree Marketing and ELM Tree Web Design taking clients
Run by
King E'LaMae

The branches

Every company under Elm Tree, from the ones taking clients today to the ones still growing.

Operating

  • ELM Tree Marketing

    Performance marketing for fitness, music, and health and wellness brands, plus local businesses that need to get found: local SEO, Google visibility, paid and organic growth.

  • ELM Tree Web Design

    Conversion-focused websites on Shopify, WordPress, Squarespace and fully custom code. Built this site.

  • ELM Tree Systems

    AI and automation that runs the repetitive work of a business: lead handling, follow-up, booking and reporting.

In development

  • Baby Romelo

    A consumer brand growing from online retail into its own custom-made product line.

  • Business formation

    Helping founders go from an idea to a registered, operating business with the admin handled.

On the horizon

  • White Rock

    The capital arm that funds new branches and invests across the company.

  • Elm Tree Manufacturing

    Owning production so every brand under Elm Tree controls its own supply.

  • Media and culture

    Music, film and the personal brand of King E'LaMae.

  • Automotive

    High-performance vehicles under the Aethros name.

The Structured Revenue System

Every Elm Tree client engagement runs the same five stages. We diagnose before we advise, and we advise before we pitch.

  1. 1

    Diagnose

    Find what's actually holding revenue back before recommending anything.

  2. 2

    Architect

    Design the system: offer, funnel, channels and the numbers to hit.

  3. 3

    Build

    Websites, campaigns, automations and content, built to that plan.

  4. 4

    Launch

    Go live with tracking in place from the first day.

  5. 5

    Optimize

    Read the numbers and improve what's working, every cycle.

Who Elm Tree works with

What District 1 brings the crew

Elm Tree is the crew's growth partner. It markets the channel and every District, builds each member's website, automates their busywork, and helps any District start its business from scratch.

Every District supports the others. That's what makes it a District of Power.

Where Elm Tree is headed

  1. Era INow

    Foundation

    Marketing and web design as the cash engine. Systems, SOPs and client results.

  2. Era II

    Expansion

    More clients, more services, and the AI systems arm running the operation.

  3. Era III

    Incorporation

    Elm Tree Inc. formalized with Baby Romelo rebuilt as its own brand.

  4. Era IV

    Industry

    Manufacturing and supply chains so the brands own what they sell.

On the channel

Episodes featuring District 1 will show up here as they drop.

Go to Watch